POS sale → website, in seconds
When you ring up a piece on Square — at the opening, at the front desk,
on a phone in the back — Primatura catches Square's webhook within seconds
and marks the work sold on your public site. Availability flips, the
piece drops out of the "available works" view, and the order shows up in
your dashboard with the buyer's name and the captured amount.
Online sale → Square, instantly
A piece sells through your Stripe-powered online checkout and Primatura
decrements that item's Square inventory the same minute. If the piece
goes to zero, Primatura archives the Square item so a staff member can't
accidentally try to ring up something that's already gone. The floor
can't oversell what the website just sold.
New works push to Square automatically
Add a piece in Primatura — through the dashboard, the mobile app, or a
bulk upload — and it appears in your Square catalog within seconds, in
the right artist's category, with the right price. No double entry, no
manual mirroring. The first time you ring it up at the gallery, it just
works.
Existing Square catalog? Link, don't duplicate
If you've been running Square for years and have a stocked catalog
already, Primatura won't dump duplicate items into it. The "Check Square"
button searches your existing catalog by name and category, surfaces
matching items with a thumbnail, and lets you link the Primatura work to
the existing Square item in one click. Years of accumulated catalog
stays intact.
Safety nets for the edge cases
What if a sale rings up for an item you forgot to add to Primatura?
It lands in the Unmatched Sales Inbox — one click and you can attach it
to the right work or dismiss it. What if Square is unreachable for a
minute when an online sale happens? The inventory call is queued and
surfaces in the Sync Failures Inbox for one-click retry. Nothing
silently breaks.
